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AIA Group - Change Conversation Flashcards

AIA Group adapting interactive booklet as the learning solution for their company wide series of Change Management initiatives for employee.



ABOUT AIA

AIA is the largest independent publicly listed pan-Asian life insurance group - with a presence in 18 markets across Asia.

The Challenges

Client had presented an initiative to roll out a series of change management to their employees. While they have all the content and flash cards in texts, they needed a solution to effectively present those materials in a more interesting and engaging way that staffs are absorbing to their fullest and perform the desire results.


Our Solution

Keeping the learning experience Short , Simple, and Interesting.


We replaced the “4 personalities that a manager needs to handle” from what AIA has prepared, turned it into “4 types of people”, making it more practical and relatable for the staffs. The contents are then re-designed into dialogues and actions for easier understanding.


Throughout the journey, leaders are highly engaged as they interact with different elements in each section and explore the personal traits that they will encounter while managing their team.

PROJECT GALLERY

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